Most recent edit on 2007-11-25 01:01:19 by LootGous
Deletions:
c4tacouc
Edited on 2007-11-24 23:36:17 by SitacBomon
Additions:
c4tacouc
Oldest known version of this page was edited on 2006-12-16 08:30:03 by LootGous []
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Clean HTML
Clean HTML will make it easier for the search engines to read and classify the pages on your site.
Clean Up the HTML on your site
This is - of course only possible if you own your own website like on
Host4Profit and not simply an affiliate site.
packages like
DreamWeaver sometimes add lots of extra blank space to HTML code, and breaks lines. This is especially irritating in meta tags. You can for example use the 'Find and Replace' function of
EditPad to get rid of new lines and double blank spaces in your pages.
Content Management Systems are a great time saver. An amateur can set up a professional-looking site in a few hours. The problem is they contain lots of code that's irrelevant to search engines. The top of a page may contain only a few words relevant to its subject matter.
Then there's the duplicate content problem.
- Blogs have duplicate copies of their own content; sometimes exact, sometimes excerpts.
- Thousands of people are using the same CMS as you.
- A search engine spider sees the same header, sidebar and footer content in every page in your site.
What is the result? Your page is downgraded for any competitive keyword. If it is indexed at all
Drastic solution:
- Type your documents in a text editor like Editpad, then
- Use a Text to HTML converter, then
- Use something like Dreamweaver to add formatting, then
- Use an index generator to make a HTML list of those pages and then
- FTP them to your web site.
What are the benefits of doing this?
- Search engine spiders get to the 'meat' of your page immediately;
- You have more control over how the page looks;
- You have more control over what an SE 'bot 'sees';
- You are not relying on a MySQL database to maintain your site;
- Hackers won't be able to deface your site easily.
A clever webmaster would look into Conditional Server Side Includes. You can use them to 'program' your web pages, while still presenting clean HTML to search engine 'bots.
And as for Microsoft
FrontPage, this makes things very bad for search engines.